Media buyers say their relationships with Facebook and Google have become worse especially when compared to improvements that Twitter and Snap have made.
August 08, 2019

From media buyers' frustrations with Facebook and Google ad reps to audio platforms attempting to solve issues with discoverability, here are Thursday's top stories. Read more below.

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Top Stories
Marketing on Platforms
Media buyers say their relationships with Facebook and Google have become worse especially when compared to improvements that Twitter and Snap have made.
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Audio Anywhere
Podcasting has long suffered from discoverability problems. A crop of audio platforms that have recently invested in the format are betting that a combination of new and old tricks can help solve them.
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Brands, marketers, agencies and publishers rely heavily on creative assets. We’d like to know more about your company’s creative collaboration process.
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Modern Retail
Two months after it pulled its FedEx Express air mail service from the platform, FedEx has ended its FedEx Ground Shipping service. To get items to customers within Amazon’s ever-shrinking guaranteed delivery windows, the company will rely on UPS, DHL and its own network of delivery capabilities, which include its own fleet of cargo planes, delivery trucks and local drivers.
Sponsored by Criteo
Marketers gravitate to opportunities that are available through Facebook and Google, but these closed ecosystems are creating challenges for those seeking transparency in their ad spend — and can even lead to customer alienation.
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Digiday Media is hiring for a variety of roles across its editorial departments including Digiday and Modern Retail.
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In a world where issue-based marketing is increasingly important, marketers face a new set of challenges: Namely, when do you jump into a conversation and how do you do it?
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Microsoft is diversifying its advertising business with a new acquisition as it looks for ways to grow.
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Publishing in the Platform Era
Publishers are finding Apple News monthly revenue figures up over 100%. Even from a small base, this is promising for those who previously viewed the platform as a brand awareness play.

All Latest Stories

Marketing on Platforms
On this week's episode of The Digiday Podcast, Brian Morrissey welcomes internet reporter, Taylor Lorenz, back into the studio for a deep dive on the app that everyone is talking about, but not many understand. Here they discuss what TikTok is, what sets it apart from other platforms, and why it still has some growing up to do.
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