Over 3 billion people worldwide play video games, connecting deeply with beloved characters, stories, and other players.

Food and beverage products can connect with the gaming audience and the games they love, by providing products with functional ingredients to help with focus, energy, or relaxation – all while delivering a taste they crave.

Read this whitepaper to learn more about the phenomenon of gaming food and drink, and the incredible opportunities for bringing highly innovative products to the burgeoning market.