With Facebook Live on the wane, The Washington Post is hoping that two new shows will help it reach Twitch's audience of 15 million daily active users.
After Twitter erased millions of fake profiles last week, marketers expect to see more engagement on the platform and less emphasis on vanity metrics like total followers.
The Cambridge Analytica-related fine shows Facebook is becoming the poster child for companies that don't have their data house in order, experts say.
Publishers had hoped Subscribe with Amazon would help them boost their subscription businesses. But a little more than a year into the program, many say it's had a negligible impact.
Ikea is launching its first store in India this year and hopes to have 25 stores by 2025, but it faces challenges from a crowded online retail industry.
At The Digiday Retail Forum, taking place in New York City on Aug. 23, senior executives from Rent the Runway, Express, Bonobos and other top brands will discuss everything from the future of the store and distribution to building successful partnerships with Amazon. Learn more and register here.
On the latest Starting Out podcast, Northwestern Mutual CMO Aditi Javeri Gokhale discusses how Northwestern Mutual developed a hybrid model for its marketing department that combines partnering with agencies while developing in-house capabilities.
