As more companies develop new AI tools, a growing number of states are passing new laws to regulate more tech. We round up the week in AI. Additional coverage: Other things to know about | |
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Top Stories | | Ivy Liu |
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| | As more companies develop new AI tools, a growing number of states are passing new laws to regulate more tech. | |
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howdy! | | Publishers still find it’s a challenge to measure and block people who are finding ways to bypass their paywalls. | |
| | To engage consumers, marketers are using data to personalize each connected touchpoint, including CTV. | |
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howdy! | | As the in-housing trend continues in marketing, Frito-Lay says there’s room for internal and external partners. | |
| | Publishers are relying on customer data platforms and other technologies to unify audience and customer data information to strengthen and diversify campaign performance for their advertising partners. | |
howdy! | | Online marketing spend dominates its offline counterpart — no surprise there. But what might come as a surprise is that marketers across the board actually increased their spend in the last year, and that brands and retailers spent a lot more on online marketing than agencies. | |
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| | As digital media spend and brand expectations increase, agencies are paying fresh attention to how they use in-house teams and external vendors to execute campaigns. | |
howdy! | | In six episodes, Is This The Metaverse elevates the perspective of both the companies converting physical experiences into virtual entertainment — via fitness, concerts, fashion, advertising and coworking — and the individuals who are actually hanging out inside these virtual spaces. | |
howdy! | | The Equal Employment Opportunity Commission filed suit against a China-based online tutoring company. | |
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