| Hilary Milnes Brands that have developed savvy Amazon strategies are identifying a clearer path to success on Amazon. |
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| Digiday Editors Ad buyers at Digiday's Future of TV Summit aired out frustrations with convincing clients to try OTT and organizing their buying teams. |
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| Sponsored Content MiQ Companies that use tools like "artificial intelligence" and "business intelligence" often overlook human intelligence. Marketing intelligence is different -- it's a paradigm shift that embraces data-driven automation but also empowers traditional marketing pros and tech specialists. Click to learn: WTF is marketing intelligence? Sponsored by MiQ |
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| Jessica Davies Google will hold one-on-one meetings with publishers across Europe and a group meeting with publishers in May to further explain the changes and address their concerns. |
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| Shareen Pathak One of the key slides in WPP's annual report, released this week, is essentially shrugging off in-housing as a threat to agencies. |
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| Sponsored Content GeoEdge The programmatic ecosystem is filled with malvertising, inappropriate content and other hazards. In the following survey, we’ll ask what your organization is doing to address the problem of bad ads. Sponsored by GeoEdge. |
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| Sponsored Content Penthera As OTT viewership has continued to grow, so have viewer frustrations with issues like lag and buffering. As more apps enter the competitive streaming video market, it's crucial that businesses offer a seamless streaming experience. Sponsored by Penthera. |
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