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A cartoon dog tops the list By Adweek Staff We take a look at the last 50 years of The Macy's Thanksgiving Day Parade to see which brands got the most exposure. Look at a half century of parade data, we count down the top 10 branded balloons in the November staple's history. Read more » |
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'Super Bowl of family viewing’ draws nearly 25 million viewers By Jason Lynch |
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Adweek Webinar by Pinterest | Tuesday, November 21, 1 PM ET | 10 AM PT |
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4 ways to more authentically represent the group By Herb Scannell |
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Can Transparent and House of Cards survive without Jeffrey Tambor and Kevin Spacey? By Jason Lynch |
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Same channels, different remote control By Sami Main The good news: TV lovers still love watching TV. The not as good news: Viewers aren't watching it in the same way as they used to (and until relatively recently). Click for more! Set-top cable boxes have dwindled in popularity over the past four years. As consumers turn to connected TVs and devices, they have... Read more » |
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