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Meet Adweek’s Young Influentials By Emma Bazilian Whether they're developing groundbreaking ad tech products, creating viral content or breathing new life into iconic brands, the members of this year's Young Influentials list can be counted on to shake things up in media, marketing, tech and more. On our cover is Issa Rae, the multitalented star and creator of HBO's critically acclaimed comedy... Read more » |
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Immediate backlash sparked the brand to pull the post By Katie Richards |
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Advocates hope the campaign's message will endure the backlash By Katie Richards, Patrick Coffee |
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Lessons from the Colonel have led to 12 quarters of growth By Kristina Monllos |
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It owns Mandalay Bay, where the shooter checked in By Stephanie Paterik MGM Resorts International released its first corporate branding campaign two weeks before a gunman turned one of its resorts into a perch for the country's deadliest mass shooting. The entertainment company shut down the campaign Sunday night as its employees worked to help the wounded, said Lilian Tomovich, MGM's chief marketing and experience officer, at... Read more » |
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