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| Cornett and Whit Hiler ride again By David Gianatasio Equine auteurs take the reins for a new campaign portraying Lexington, Ky., as "The Horse Capital of the World." Translation: Regional tourism office VisitLEX strapped GoPros on some horses and used the resulting footage in a series of ads. Local shop Cornett, the force behind the popular Marketing Buzzword Jar and other fun projects, developed... Read more » |
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| The 7-story effort promotes its music services By Kristina Monllos |
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| Promoted Content by Adweek Audience Targeting Guide | | Sounding off on quality, mobile, clickstream and more |
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| Limited-edition bottles will be released ahead of Lollapalooza By Erik Oster |
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| A brilliant mathematical demo By Tim Nudd |
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| Indie shop showcases signature irreverence in announcing new staff By Patrick Coffee Barton F. Graf, the independent agency founded in 2010 by former Saatchi & Saatchi New York chief creative officer Gerry Graf, has added 10 new members to its staff across disciplines while attempting to sow confusion among trade reporters everywhere. From its apparent obsession with rats and awkward portraits to its insistence on working with... Read more » |
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| Doner had been the incumbent since 2002 By Patrick Coffee Coca-Cola has chosen Anomaly as the new creative agency of record for its Minute Maid line of juices after a review. The account had been with Doner since early 2002, and this was the brand's first U.S. agency review in more than 15 years. "In keeping with the strong roster of agencies that help craft... Read more » |
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| Ad veterans choose the best and worst thing about the festival By Tim Nudd The Cannes Lions festival opens this weekend, and if you're feeling conflicted, you're not alone. Does it really celebrate the best in creativity, or is too much mediocre work getting through? Has it gotten too big, and too client focused? Or is it still the best way to see the greatest advertising, and the greatest... Read more » |
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| Featured Jobs | | Baltz & Company New York City, New York (US) | | International Fellowship of Christians and Jews Chicago, Illinois | | Integrated Media Solutions Manalapan, NJ 07726 | | Haymarket Media Group New York City, New York | | The Optical Society Washington D.C. | | |
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| He doesn't always drink beer, after all By Tim Nudd Jonathan Goldsmith, the longtime Most Interesting Man in the World for Dos Equis, who retired from the role last year, is back in a new alcohol campaign. And this time he's hitting the harder stuff. Astral Tequila, part of the Davos Brands portfolio, released the teaser ad below on Wednesday morning, featuring Goldsmith having a... Read more » |
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| Get to know 2017's most innovative professionals By Tim Nudd Daring and surprising. Those adjectives, more than any others, describe the work of the honorees on Adweek's third edition of the Creative 100, our annual list celebrating masters of creativity across advertising, branding, media, technology, pop culture and more. Beginning with our cover star--stand-up comic, actor, writer and podcast host Kumail Nanjiani--we looked for subjects... Read more » |
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| From rising stars and destination dining to the Cubs and craft beer By David Griner The best dinner of your life. Your next job. The next great startup. All could easily be waiting for you in Chicago. To those in Chicago, all this is obvious fact. But there's always been a sort of veil around the city that keeps the rest of the world from appreciating or even understanding the... Read more » |
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