| | | | | This Agency Created an Obstacle Course to Show People What It’s Like to Be ‘Black at Work’ Havas Chicago's plan for Black History Month By Katie Richards In honor of Black History Month, Havas Chicago wanted to do something that would get its employees and the people of Chicago to not only reflect, but also learn a little something about what it's like to be black in an ad agency today. A team of employees decided to create an obstacle course in...
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| | | | | | | | Can This Ridiculously Joyful Ad Lighten the Mood in Washington, D.C.? Design Army tries its best for CityCenterDC By Tim Nudd It's no secret that Washington, D.C., has become a bit of a grim place for many since the election of Donald J. Trump to the presidency. Can a fun, kooky and colorful ad--featuring dancers from the Washington Ballet--help make the city a bit happier again? Design Army hopes so, as it releases "The District of...
Read more » | | TBWA Acquires a Majority Share in Independent London Agency Lucky Generals Deal will create a new TBWA U.K. group By Patrick Coffee TBWA Worldwide has completed the acquisition of a majority stake in independent, London-based creative agency Lucky Generals. The Omnicom network will now create a TBWA U.K. division consisting of TBWA\London and Lucky Generals' headquarters. As part of the deal, the latter agency's principals Helen Calcraft, Andy Nairn and Danny Brooke-Taylor will retain their positions along...
Read more » | | How This Minneapolis Ad Agency Is Staying Ahead of Tech Trends Carter Jensen turned Periscope into a mini innovation lab By Lauren Johnson For Carter Jensen, installing cameras into ceilings and drilling digital displays into the walls of Minneapolis-based agency Periscope to test prototypes of new mobile and emerging technology is just a typical day at work. As Periscope's senior emerging media and platform innovation strategist, Jensen is the agency's go-to guy responsible for understanding future-looking innovations like...
Read more » | | | | | The iPad Might Not Have Changed the World, but It Could Save Retail Steve Jobs' last creation and its lasting legacy By Robert Klara What this device does is extraordinary," Steve Jobs intoned to a packed house at San Francisco's Moscone Convention Center. The date was Jan. 27, 2010 and Jobs, dressed in his standard attire of faded jeans and a black turtleneck, settled into a Le Corbusier chair with what he called the "third category device"--a 9.7-inch, backlit...
Read more » | | Hotels.com’s ‘Winter Swear Jar’ Turns Obscene Tweets About the Weather Into Cash for Vacations Shit yeah, JWT! By David Gianatasio Curses! Canadian winters are so bitterly cold and snowy! What the hell can frost-fatigued, wind-weary, drift-dodging Canucks do to get some relief? Well, damn! Now, they can check out the "Winter Swear Jar" from Hotels.com. The social media push from J. Walter Thompson Canada helps turn people's profane tweets about icy, inclement weather into money...
Read more » | | Meet Hologram Barbie, Every Girl’s First Personal Assistant A practical yet peppy holographic pal By Angela Natividad The latest innovation in Barbie might please geeky parents just as much as kids. Last weekend at the New York Toy Fair, Mattel unveiled Hello Barbie Hologram, a more lively--if less tactile--version of 2015's Hello Barbie doll. Like an Amazon Echo that smiles, holo Barbie hangs out in her box and cheerfully answers questions ......
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