Univision wanted to make a big splash with its ripped-from-the-headlines series, El Chapo, about the rise and ultimate fall of one of the world's most notorious drug lords. As part of the promo push, network execs envisioned an extensive millennial-targeted digital campaign to hype the scripted drama about Joaquin "El Chapo" Guzman, a rags-to-riches cartel...
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Advertising & Agency Daily
August 08, 2017
Your overview of the agency world
Mistress calls on bilingual creative talent for Univision promo
By T.L. Stanley
Univision wanted to make a big splash with its ripped-from-the-headlines series, El Chapo, about the rise and ultimate fall of one of the world's most notorious drug lords. As part of the promo push, network execs envisioned an extensive millennial-targeted digital campaign to hype the scripted drama about Joaquin "El Chapo" Guzman, a rags-to-riches cartel...
Read more »
See Pete Eckert's astonishing 'light paintings'
By Patrick Coffee
Promoted Content by Adobe
The impact of the surge in voice search
A wild stunt from M&C Saatchi
By Katie Richards
Icaro Doria heads to Boston
By Patrick Coffee
MDC shop will help raise awareness of the growing ecommerce brand
By Patrick Coffee
Vroom, an online direct auto retailer that hopes to change the way Americans buy used cars, has chosen Anomaly as its first ad agency of record after a competitive review. The company launched about four years ago and since then has attracted an estimated $295 million in equity funding. In July, the company announced it...
Read more »
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