Print advertising isn't dead. In fact, it's more insidious than ever! In a rather bonkers stunt, Irish telecom eir replaced all the black dots in the Oct. 6 issue of Daily Mail Magazine with colored dots. And it was every dot--every period, every dot in a colon and semi-colon; every dot above a letter i...
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Adfreak
October 11, 2017
Today's highs and lows of creativity
Elaborate media stunt promotes … better cell service?
By Tim Nudd
Print advertising isn't dead. In fact, it's more insidious than ever! In a rather bonkers stunt, Irish telecom eir replaced all the black dots in the Oct. 6 issue of Daily Mail Magazine with colored dots. And it was every dot--every period, every dot in a colon and semi-colon; every dot above a letter i...
Read more »
Michael Mann directs W+K Shanghai spot
By Angela Natividad
Throwing everything at the wall to see what sticks
By Gabriel Beltrone
24 hours before being indefinitely separated
By David Kiefaber
Functional fun from BBDO
By David Gianatasio
Pedigree adopts Facebook's masks feature to help shelter dogs find homes in this mobile campaign, part of the Mars-owned pet-food brand's "Feed the Good" initiative. Developed by BBDO New York, the "Adoptable Mask" push supports National Adopt a Shelter Dog Month and boasts pooch-face camera-effect overlays for users to fetch and share. Of course, Pedigree...
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