As Snapchat is about to make enough money to soak up an ocean, entrepreneurial-minded third parties are starting to cash in on the platform in their own ways. 
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Technology Today
July 14, 2016
Makeshake targets weddings, birthdays and corporate events
By Christopher Heine
As Snapchat is about to make enough money to soak up an ocean, entrepreneurial-minded third parties are starting to cash in on the platform in their own ways. 
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Plus, what men and foodies can't stop talking about
By Lauren Johnson
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23,000 Roombas purchased
By Christopher Heine
Cropped clips increase completion rates by 67%
By Lauren Johnson
Driving foot traffic via gamification
By Christopher Heine
Pokémon Go, the mobile game that has millions of people running from location to location, isn't just a tech-bubble fascination on the part of the Twitterati—it's boosting local businesses in the ...
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'Showcase Shopping' ads give retailers a boost in search
By Marty Swant
                 Showcase Shopping ads could help connect consumers' vague searches with retail products. 
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Where nostalgia reigns supreme
By Lauren Johnson
Instagram has long been the go-to app for millennials to upload nostalgic, old photos (as well as hosting the popular #TBT hashtag) and it's also helping reboot retro franchises.
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And brands are getting in on the chatter
By Lauren Johnson
Nintendo's surprise hit Pokémon Go mobile app is going gangbusters, increasing the gaming company's value by $7 billion.
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OnePlus wants to compete with Apple and Samsung
By Marty Swant
When you're a smartphone startup competing in a world dominated by Apple and Samsung, how do you stand out?
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Advertising details are still being finalized
By Marty Swant
Twitter and CBS are planning to livestream the Republican and Democratic National Conventions later this month.
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