 | | Join Ragan for a deep-dive workshop that will bring you the roadmap needed to successfully shift to a more responsive social media strategy and dynamic online presence. | | Social media soared during social distancing. It kept people connected with each other and organizations that mattered to them. But expectations, channels and messaging also shifted. | | Workshop Speakers Include: | 
Angie Aldape Director of Blog and Social Operations Microsoft | 
Tulani Elisa Vice president of social media Fox Entertainment | 
Sabrena Pringle Vice President of Communications, Brand & PR American Diabetes Association |
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Riham El-Lakany Chief Marketing and Communications Officer Freddie Mac Single-Family | 
Meggan Hood Division Director of Tourism Georgia Department of Economic Development | 
Hannah Bourgeois Public Outreach Officer Broward MPO |
| | Adapt and keep pace with the speed of change in social media marketing. Register now to learn: | - The new rules of social media marketing in 2021
- How the pandemic altered customer expectations and online behaviors—and how to incorporate them into your channels
- Examples of adaptable social media strategies that boost reach, ROI and trust
- Inspiring case studies and hard-won insights from social media programs that refocused, got creative and thrived during the pandemic
- How brands are rethinking Facebook, Instagram, LinkedIn, Twitter, Snapchat, Pinterest and TikTok while testing newbies like Clubhouse and Twitter Spaces
- How to find your social media voice around DEI and social justice—plus how to know when to engage in hot button issues
- Secrets of killer content now: How to be relevant, entertaining and trusted
- How to capture and curate visually stunning content on platforms like Instagram despite limited resources and restrictions
- How to win the “race to ROI”—new, novel and need-to-try ideas to measure results
| | See how to stand out, grow your audience, measure ROI and come back stronger! | | | Contact us with questions:
Shallon Blackburn at shallonb@ragan.com or 800-878-5331. | |
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