Advertising is being reinvented - smaller commercial loads, more subtle brand content integrations - to limit disruption and keep viewers glued to the show. Top TV networks, programming distributors, advertisers/marketers and their partners will talk about the best way to connect with all of their audiences.

Moderators:
Courtney Williams, Regional Director, Parrot Analytics
Debra Birnbaum, Executive Editor, Variety

Speakers:
Susanne Daniels, Global Head of Content, YouTube
Kevin Reilly, President, TNT & TBS
Joel Stillerman, Chief Content Officer, Hulu
Jeff Wachtel, President and Chief Content Officer, NBCUniversal Cable Entertainment
Jason Kassin, Co-Founder and CEO, FilmTrack