Also: Ohio deli TikToks make chicken salad hot.

TODAY’S HEADLINES – 10.27.2022  
 
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SOCIAL MEDIA

TikTok will not save you

The red-hot network carries tempting promises — and big risks.


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WRITING & EDITING

Say less

…and be clear before clever.



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DIVERSITY AND INCLUSION

How audiences feel about Hispanic Heritage Month campaigns

A survey of more than 1,000 people on how the campaigns landed.


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PR

Learn from Adidas’ PR mistakes with Ye

Despite cutting ties, Adidias isn't out of the woods yet.


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RAGAN AWARDS

Ragan and PR Daily announce Media Relations Awards finalists

Winners will be announced Dec. 12 in a special awards luncheon in New York City.



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MEDIA RELATIONS

How earned media drives consumer behavior

New research based on analysis of more than 100,000 media articles.


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INTERNAL COMMUNICATIONS

5 Steps for Branding and Promoting your Intranet

Simpplr and Ragan share tips to help you think like a marketer.



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PR

How Lockheed Martin keeps it simple on social media

Despite a complex audience, a streamlined approach yields results for Lockheed Martin.


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THE CONSULTANT IS IN

The future of business journalism

The dean of the School of Communications at Quinnipiac University takes a hard look at the profession.


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