PR pros can get journalists on their side—if they play their cards right. Here are some tips to make sure your pitch is music to a reporters’ ears.

The shuttering of a massive fake ad request operation is good news for marketers, who may have been defrauded of millions of ad dollars.

Good crisis communications can seem to defy logic, especially when legal teams are involved. Michael Maslansky looks at Google’s response to the #GoogleWalkout—and how it got better over time.

The resource said it chose the term because of increased usage and as a call to action.

Enter Ragan’s 2018 PR Daily Awards to showcase your innovative and impressive public relations work from the past year.

Use a readable font, remove irrelevant jobs from high school, and delete all that mindless jargon. 

Show off the excellent work you’re developed for your brand or a client. Enter Ragan’s 2018 PR Daily Awards. Complete your entry by the extended deadline of Nov. 30.

There’s no reason to withhold bad news from clients, or to avoid talking about the hard realities of the PR industry. Consider these tips about these tough conversations.

Here’s how to use these instructional pieces to offer guidance to your staff and other audiences.

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The carmaker is looking to tighten its offerings and boost efficiency, but its plan means that 15 percent of its salaried workforce will lose their jobs.