Plus: More layoffs at Amazon.  

TODAY’S HEADLINES – 04.27.2023  
 
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PR

5 tips to jump into generative AI

Overwhelmed by all the AI news? Here are five ways cut through the clutter, separate fact from fiction—and to unlock the power of AI in your communications.



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DAILY SCOOP

Fauci on COVID comms missteps, Grimes encourages AI collab and more 

Plus: Snapchat goes ghost in responding to complaints.  


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PR

Managing client expectations when the news cycle goes south

For when the news cycle just won't cooperate.



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BRAND JOURNALISM

What you can learn from Spotify’s brand newsroom

Companies of all sizes can learn from how they did it.


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PR

3 tips for writing better ChatGPT prompts

Command your bot army to produce better outputs.


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SOCIAL MEDIA

11 new social media features you need to know this week    

Updates from Meta, Twitter, Instagram and more.   



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MEASUREMENT

Take Ragan and AMEC’s Copyright Benchmarking survey

The results will be shared at AMEC's Global Summit on Measurement and Evaluation in Miami next month.


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