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DAILY SCOOP
PR exec draws ire over secret industry news site purchase, Black Americans want greater ESG effort and Abbott responds to recall of baby formula
Also: Ulta Beauty shares partnership with Rihanna’s Fenty brand on social media, and more.
PR INDUSTRY
6 tips for nailing the presentation of creative concepts
Creative work can be subjective—but these steps can help win over the skeptics when presenting your next big idea.
THE FRIDAY REPORTER
Columnist Mary C. Curtis shares about her work as a contributor, podcaster
The journalist offers a look at how PR can connect with journalist who juggle multiple platforms as they build a wider audience for stories.
WINNING CAMPAIGNS
Skyward’s Advancing K12 blog guides education leaders through the minefield of school challenges
Four articles a month on technology, culture, achievement and more drive rising blog subscriptions—and earns a win in the ‘Blog’ category of PR Daily’s 2021 Digital Marketing & Social Media Awards.
Oil industry falls short on climate pledges, vaccine mandates split US workers and Levi’s exec says she was forced out over COVID-19 views
Also: Mozilla Firefox partners with Disney ahead of new movie and more.
WRITING & EDITING
How to edit like a pro
Identify the author’s key points, eliminate needless text, and let verbs do the heavy lifting. As you revise and polish, do so with empathy.
LESSONS IN LEADERSHIP
The importance of setting expectations for your team
The CCO for American Airlines shares lessons learned about how to set your team up for success as a comms leader.
SOCIAL MEDIA
Checklist: How to conduct a social media audit
Make your social media channels work for you in 11 easy steps.
RAGAN AWARDS
Announcing Ragan’s Employee Communications Awards finalists
Congratulations to this year’s impressive finalists.
Salesforce ties exec pay to ESG, YouTube the top live video platform in US, and Zuckerberg announces employee moniker ‘metamates’
Also: Virgin Galactic announces public sales of tickets to space and more.
THE WORKPLACE
3 mindfulness practices PR pros should master
Get more energy and avoid burnout with a little discipline and firm boundaries.
INTERNAL COMMUNICATIONS
10 ways to produce more effective employee communications
Be clear, set the tone, use multiple channels—these tips and more will help you get through to your workforce.
A DAY IN THE LIFE
Actual Agency’s Kate Corcoran Adorno on loving Slack, going remote, and pushing forward
The agency leader shares with PR Daily life lessons from her dad, how she navigates her busy schedule and her podcast recommendations for colleagues.
Meta denies data misuse after Texas lawsuit, where U.S. audiences turn for info on Black history and Harper’s Magazine slammed over NYC job posting
Also: Lids partners with legacy Black sports organizations for exclusive apparel line and more.
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