Tips to protect your online reputation; How big tech is fighting anti-trust sentiment; How to ace real-time marketing; What a newswire service is really worth; and more
In a new report, consumers say seeing ads alongside offensive content damages their opinion of that brand. How can your organization avoid guilt by association?
As the federal government scrutinizes Google, Facebook, Apple, Amazon and others, the behemoths are turning to their CEOs and other top execs to court a wary public.
Talking about a current event or trend can be incredibly valuable for your organization, but you must take care not to violate trademarks or court backlash. Consider these tips.
With social media and the changed media landscape, the value of a newswire press release has changed—but that doesn’t mean it won’t offer some rewards.
The open letter, which links to a website, takes aim at stringent new laws in states including Georgia and Ohio, citing a threat to people’s ‘health, independence and economic stability.’