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North American automotive industry leaders are navigating a complex landscape marked by several strategic challenges. They must stay competitive amidst the rapid pace of innovation seen from Eastern markets. As the industry transitions into a 21st-century mobility ecosystem, The Future Roadmap conference track will answer how these leaders can maintain brand recognition and relevance, while ensuring sustainable growth and innovation. 

Attend AutoTech 2025 to listen to Ganesh V. Iyer, CEO of NIO US, as he explains how a holistic strategy that incorporates cutting-edge connectivity and software-focused elements can engage new groups and draw in a wider range of customers.

We'll delve into the strategies and business models utilized by Chinese automakers and discuss valuable lessons that North American manufacturers can learn to stay competitive in this rapidly evolving market. 

Prices go up on January 31 at 11:59 pm EST. Make sure you attend the premier industry event of the year! Be among 3,000+ participants to discover the future of automotive technology. Act now to save!