[Today’s Webinar] Let’s Get Smart with Data Lakes

Create a 360-degree view of your customers - Hi John,

Please join me today as I host a live Tech-Talk Webinar with guests from Gerber Life Insurance and presenting sponsor Merkle.

Register here for "How to Create a 360-Degree View of Customers with a Data Lake." We will learn how to:

Build the right cross-functional team to quickly establish a data lake Develop a data lake roadmap and timeline to keep the project on track Measure the success of operational efficiencies, reduced costs, and increased revenues

According to research from Merkle, 76% of US and UK marketing and technology executives said they implemented a data unification capability this past year to support collecting customer data in real time. Don’t be left behind.

Reserve your seat to join me today, Wednesday, December 15 at 2pm ET.

This Tech-Talk Webinar is sponsored content by Merkle.

Sincerely,
Nancy Taffera-Santos
SVP, Media Solutions & Strategy
eMarketer, Inc.

P.S. Please forward this invite to colleagues who may be interested in data lake fundamentals. Thank you!

Interested in sponsoring a webinar? I would love to work together! Please email advertising@emarketer.com and either myself or someone from my team will get back to you.

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