Fragmented data is the biggest problem for data-driven marketing. Data silos make it extremely difficult to adopt that single view of the customer and meet customersâ increasing demands and expectations. Tomorrow, join Snowflakeâs Lourenco Mello and Julian Forero to learn how B2C and B2B companies can deploy AI and Machine Learning to improve customer experiences and achieve greater return on marketing spend. During this webinar, youâll: - Learn best practices for how IT and Marketing must collaborate and build scalable solutions to deploy AI
- See case studies on how current B2C and B2B clients are leveraging the Data Cloud to deploy AI to improve customer experiences and achieve greater return on marketing spend
- Understand how Snowflake is used to integrate disparate marketing, customer, and operational data sources to build a customer 360-degree view
Speakers:
Lourenco Mello, Product Marketing â Solutions, Snowflake
Julian Forero, Product Marketing â AI/ML, Snowflake
Thank you,
The MarTech Webinar Team
Sponsored by Snowflake
P.S. If you can't make the webinar, register anyway and we'll send you the video recording of the webinar later in the day.
