TODAY’S HEADLINES – 04.04.2019  
 
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FROM THE ARCHIVES

10 free tools for creating infographics, images and more

Looking for a way to increase online interaction and garner leads? Make your messages visual and stay under budget with these resources.


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CRISIS COMMUNICATIONS

Amid multiple crises, a California utility overhauls its leadership team

PG&E faces billions of dollars in liability related to wildfires that ravaged California last year. As it hits the reset button, some scoff at its bid to restore public confidence.


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JOBS OF THE WEEK

30 jobs in the PR and marketing world

Ensuring you have an impressive CV is the first step toward landing a desired job. These tips can help you polish yours. Plus, browse our roundup of current job openings.



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MARKETING

10 terrific (and free) survey tools

If you’re keen to collect more honest feedback, try these platforms.


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CONFERENCE ALERT

4 things your content must do in 2019

Join experts at Disneyland and discover how to tell stories that break through the noise and get business results.


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WRITING & EDITING

Filler words that clog up your PR copy

Keeping readers engaged requires diligent trimming. Here are words and phrases that savvy writers and editors should look for and remove.


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PR DAILY AWARDS

Make your Corporate Social Responsibility Awards entry a winner

Award winners from Aurora Organic Diary, Berkshire Bank and KPMG share their knowledge.



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PR

7 ways to set boundaries for PR professionals

Working in PR can be a demanding career, and communicators often struggle to leave their work at the office. Here are some tips to help draw boundaries.


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PR

Yielding to pressure, Google sets minimum wage, adds benefits for temps

The company has been slammed for relying on temporary and independent workers who don’t enjoy the same perks and protections as regular employees. The move got kudos online.


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WEBINAR ALERT

Why you should be excited about the new AP Stylebook guidelines

Hear directly from a leading Associated Press editor how these changes will benefit writers.


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MARKETING

Infographic: The rules of the road for influencer campaigns

When trying to build a relationship with a social media star, there are some essential steps to take and some common pitfalls to avoid. Here is a list of important do’s and don’ts.



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HEALTH CARE

Snapchat entices pharmaceutical marketers with its ‘friendlier’ platform

As the social media app aims to grab lucrative drug advertising partnerships, it says users are more open to having intimate health conversations. Yet Snap faces stiff competition.


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PR DAILY AWARDS

22 ways to earn recognition for your CSR efforts

PR Daily’s 2019 Corporate Social Responsibility Awards will showcase top organizations doing their best to make a positive impact on the world.


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SOCIAL MEDIA

Using targeted Twitter lists to fine-tune your online monitoring

The micro-blogging platform can be overwhelming, but smartly narrowing the scope of your attention can help you home in on influencers and other key social media players. Here’s how to get started.


Face any crisis with confidence and ease!

Join experts May 9-10 in Omaha, Nebraska for a conference that will prepare you for any crisis situation.

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