Addressing the digital needs for next-gen wealth clients
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| Addressing the digital needs for next-gen wealth clients Nov 05, 2019 | 2 p.m. ET/11 a.m. PT | | Hello Voornaam, | | Let’s face it, the next-generation investor is taking a more hand’s on role with their finances. This trend has driven the rapid growth of firms supporting digital-first propositions, offering more personalized tools and services. This increased competition is forcing firms to better understand their clients, not only on the sum of investable assets, but on the level and type of interactions with their firms. | | Let’s face it, the next generation of investor is taking a more hand’s on role with their finances. But going digital first is merely the start, not the end, of addressing these clients’ needs. Instead personalization is key, as is the idea of “financial wellness.” This means finding solutions for student debt, credit card debt, or starting an emergency fund. And younger clients also want to address the needs of their extended family and friends – a new potential client base.
| | The good news is there is now software to help you engage prospects and strengthen relationships with young clients around these topics.
| | Join us for a webinar where you’ll gain new insights and practical tips.
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Register Now | | Vijay Raghavanon Senior Analyst Forrester (Speaker) | | Robert McCarthy Account Manager Envestnet | MoneyGuide (Speaker) | | David Adler Wealth Management & Behavioral Finance Expert (Moderator) | |
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