Total Cost of Ownership: The Key Metric for Multi-DRM Strategy Digital Rights Management (DRM) systems are designed to protect content and revenue streams from piracy. DRM systems are most effective when they simultaneously deliver robust security and a transparent user experience. Creating a managed content experience on unmanaged devices with over-the-top (OTT) streaming is critical to the success of an online service. Achieving a high level of success with online services is beccoming increasingly urgent as TV Everywhere and OTT continue to see exhilarating growth at the expense of conventional pay TV. Well-designed DRM literally and figuratively holds the key to unlocking a best-in-class online content service.
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