Third Stimulus Package Does Not Include Provisions Specific to the Fitness Industry

Congress passed a third stimulus package that the president signed on March 27, but health club operators will have to wait for passage of another package to receive relief specific to the industry.

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How to Write Empathetic Membership Billing Letters During the Coronavirus Pandemic

Member communication can take many forms and address numerous topics during this era of social distancing and mandated facility closures. Your members will have questions. The quality of your communication and answers may determine whether you retain those members moving forward.

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How to Engage Members with Virtual Solutions During the COVID-19 Shutdown

Whether or not you have already started offering virtual solutions to members during the COVID-19 shutdown, get your questions answered on what you are doing, what you could be doing and what best practices are for engagement during this time by attending the latest virtual Club Industry Town Hall at 2 p.m. Eastern on April 1 (tomorrow). Submit your questions when you register, and experts Emmett Williams of Myzone, Ashley Podoll of Intelivideo, Elizabeth Tuzzolo of Gympass and Jillian Cohen of Virtual Health Partners will answer as many questions as possible. Register for the free town hall by going here.   

How to Run Your Fitness Business More Proactively During the Coronavirus Pandemic

The March Master Class webinar is now available on-demand, and the topic for this month was how to be proactive during the coronavirus pandemic. The pandemic has presented health club operators with numerous challenges, but behind those challenges lie opportunities to improve customer engagement and operational efficiency. Watch the free on-demand version of this webinar featuring a panel discussion on a variety of topics, including human resource concerns, how to deal with expenses and legal matters, and how big box fitness brands and small boutiques are adapting to the current climate. Join the panel of experts and moderator Maria Turco for inspirational insights that will help you be sustainable in these arduous times. Register here.

Coronavirus Resources for the Fitness Industry

As the fitness industry navigates shutdowns due to the coronavirus, Club Industry is here to help. Check out a coronavirus resource page by going here. You will find articles, links to past and future town halls and webinars related to the coronavirus, and links to outside resources.

Industry Leaders Share Their Wisdom in the Club Industry Podcasts

If your facility is closed due to the coronavirus, now is a great time to catch up on what leaders in the fitness industry have to say. Listen to the Club Industry Podcast episodes posted during the past year with insights from some of the top leaders in the industry, including Gold’s Gym International CEO Adam  Zeitsiff, 24 Hour CEO Tony Ueber, Crunch Signature CEO Keith Worts, Club Greenwood President Paula Neubert, Newtown Athletic Club owner Jim Worthington, Alloy Training CEO Rick Mayo and more. You can stream or download each episode for free at  Club Industry's SoundCloud page.