SEPTEMBER 08, 2023
Toyota Dealers Head to Vegas
Toyota Vice President David Christ says dealers back the manufacturer’s electrification approach.
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Manufacturers’ Incentives Ease Sticker Shock
Dealers still struggle to secure affordable payments for consumers.
AutoNation Micro-Leases: Brilliant or Blah?
AutoNation is effectively creating its own premium used-car inventory through this micro-lease program.
Using Performance Metrics to Evaluate Digital Advertising
Displaying the right ads to an in-market audience that is interested in the VINs a dealer is selling will always be more effective than producing many ads promoting a wide variety of vehicles.
WardsAuto Podcast: Continental’s Future in BEV Era
Continental’s North American CEO talks about transitioning into the BEV era on the WardsAuto Podcast.
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