DAILY SCOOP
Uber CEO sees the other side of the business, 'Hunger Games' resurgence and more
Plus: Gen Z shakes up the travel industry
DIVERSITY AND INCLUSION
How transcultural influencer engagement drove success for Lexus and ‘Wakanda Forever’
Powerful partnerships helped Lexus reach new audiences.
THE BUSINESS MIND
Rise of the fractional CCO
A new option for growing organizations.
PRESENTED BY SPROUT SOCIAL
Social media marketing in a down economy
Find out what you need to know to successfully navigate social media marketing (and make a case for resources) in times of economic contraction.
Google’s Bard to merge with its search engine, NASCAR uses cross-promotion and more
Plus: Generations divided over subscriptions.
EMPLOYEE ENGAGEMENT
Managing difficult conversations about mental health at work
Shutterfly VP of Comms Jennifer George shares how she helps destigmatize mental health in the workplace.
A DAY IN THE LIFE
6 questions with: Dorian Langlais of Rally Point Public Relations
Dorian Langlais shares how the biggest challenge he’s overcome in his career taught him perseverance and how to fight for himself.
RESEARCH
19 public relations insights you need to read
A new report from the Institute for Public Relations shares an incredible wealth of research. Here’s a sneak peek.
THE FRIDAY REPORTER
The Friday Reporter: Robin Shallow of Robin Communications
Robin Shallow is the founder of Robin Communications and has a tremendous point of view into the world of public relations.
‘Barbie’ movie poster draws excitement, getting Gen Z to drink milk and more
Plus: Frito-Lay and Quaker are changing the sustainability game.
MEDIA RELATIONS
The perfect pitch: Hone your story development for more media engagement
We spoke with Lauren Keane of Southern New Hampshire University about pitching to the press and the creative techniques that bring a great story to life.
Communications Benchmark Report: What’s stopping us from more effective comms
Whatever you’re struggling with, you aren’t alone.
A White House invite fail, Toys ‘R’ Us makes a comeback and more
Plus: Vogue Philippines finds beauty in every age.
PR
3 case studies on how communicators are using Chat GPT right now
Real-world examples from OkCupid, PR agency and Amazon resellers.
