A lot has been happening in America's schools lately. Battles over the appropriateness of classroom curriculum and books in school libraries have captured the national conversation. You may field even more questions from clients about schools—which can be a potential fair housing minefield. Listen to Drive With NAR to hear how two REALTORS® add value to the conversation without stepping over the line.

In theory, hybrid appraisals promise to speed the appraisal process, provide opportunities for agents to earn fees for collecting data and reduce delays. However, appraisers' experience with hybrid assignments raise troubling concerns. Here's what you should know.

Marketers should look beyond the traditional purchase sequence that often guides budget allocations and consider four "patterns of mental experiences," suggests Julian De Freitas, an assistant professor in Harvard Business School's marketing unit. De Freitas highlights prevailing patterns derived from research and offers four best practices, such as Disney's use of fireworks that end the day's experience with a bang and influences the "long-term bottom line."

Natalie Gadbois, senior brand manager at Chips Ahoy, talks about engaging Generation Z on TikTok and the type of content that resonates the most. "Consumers are looking for content that feels relevant to them, that feels bite-sized and that doesn't feel polished and overly branded," Gadbois says.

You can expand your brand and take advantage of the red-hot rental market, but consider the pros and cons of this move first.

Data shows an ongoing correction in New York's real estate market as prices and deal flow continued to fall in the first quarter, according to Douglas Elliman and Miller Samuel. Brokers cite challenges in aligning buyer and seller price expectations, though they expect sales will pick up this spring.

Agents are reporting sustained demand for recreational homes, a trend supported by remote-work culture and an embrace of the outdoors that accompanied the coronavirus pandemic. "Basically, anything that's for sale at this moment is selling fairly quickly, and so supply is definitely an issue," Canada-based agent Jamie Robinson said.

Marketing firm Instreamatic's Contextual Audio ad tool uses artificial intelligence to synthesize an actor's voice and create numerous campaign versions. Ads can be personalized to include the listeners' location, weather, time of day and the name of the platform or app being used.

A survey by Alegeus found that more than three-quarters of workers expect their employers to help them prepare financially for future health care expenses, over and above existing health insurance and retirement plan benefits. Eleven percent of respondents said their employers already offer some of these extra benefits, and the report noted that healthy grocery services, financial wellness help and support for life planning are offerings that could be added.

Members of Congress are considering increases to the Basic Allowance for Housing and other measures to address affordability challenges facing service members. "Joining the military, especially for a lot of minority families, was really a way up the economic ladder. ... So how do we make sure that we get back to that place where families who are serving don't feel like they have these huge financial struggles?" said Rep. Marilyn Strickland, D-Wash.

A record high number of bankruptcy filings by small- and medium-size businesses so far this year signals a potential credit crunch, Matthew Mish of UBS has written in a research note. Retail, real estate, health care and chemicals industries have led the filings, according to UBS data, which suggests the next targets could include construction, restaurant and financial businesses.