  | Dear Sir or Madam,
Travel industry leaders call for political action!
As the World’s Leading Travel Trade Show® we are continuously supporting the global travel industry by providing a platform and a strong voice. Never before have political decisions impacted travel as seriously as during the coronavirus pandemic. Thus, we have asked travel industry executives from across the globe what measures they would put in place if they were to swap their industry hat for a policy maker's hat - for one single day. The result is the “ITB Berlin Travel & Tourism Declaration” that we'd like to share with you today.
And don't forget: The ITB Berlin NOW platform will be available until May 31, 2021 - so be sure to check back in again to take advantage of Videos on Demand and numerous networking opportunities!
All the best,
Your ITB Berlin Team
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| | TRAVEL & TOURISM DECLARATION |
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Travel industry leaders call for political action
In a very insightful video and in a condensed summary you can discover strong opinions and visions providing valuable insights into the industry’s current situation.
Amongst others you'll get to explore these voices:
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“ … this is an important time to put into place clear, fair, balanced rules around how homesharing can be done both to help consumer demand, but also to make sure that ordinary people can participate in the industry of tourism.”
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“ … looking for other ways to make travel possible and not just locking it down.
And that can be a test, that can be vaccination.”
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“ … ensure travelers safety with clear rules for the suppliers as well for the travellers. Having digital solutions, which really supports everything at its best.”
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Strong opinions and visions by travel industry executives
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| In sum, the participating travel industry CEOs clearly demand an expansion of vaccination and testing capacity to re-open safe travel in these times of the pandemic, and call for political support to improve sustainability, equitable opportunities and digital services. Their statements provide guidance and motivation for what needs to be undertaken to get the travel and tourism industry back on its feet.
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| After all, Tourism & Travel is one of the leading drivers of job creation across the world.
The industry stimulates economic growth and plays an important role when it comes to corporate social responsibility by securing diversity, human rights, international understanding, interaction and exchange.
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Our common goal?
Let's stand united and work together across industries to address the crisis and the future of our planet and industry!
Tune in the video to see what the industry has to say:
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| | ITB BERLIN NOW: LIVE UNTIL 31 MAY |
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Content, content, content
Have you already taken a look at the media library of ITB Berlin NOW?
Keynotes, panels, interviews, exhibitor presentations, press conferences and award sessions with international experts, CEOs, start-ups and many more are waiting for you here.
Navigate through the 'Program' section on the ITB Berlin NOW platform to access the content 24/7!
Here is just a small selection of sessions worth watching:
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ITB Keynote:
Adventure ON with ATTA (Adventure Travel Trade Association)
Watch NOW
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#SustainableFlying – Just Marketing or a Possible Future Development? - Masterclass by Lufthansa
Watch NOW
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HTI Roundtable:
The Future of Medical Tourism
Watch NOW
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Smart Matching - keep extending your network
Thousands of users are still waiting to be discovered!
The Lead Finder & Discovery Graph help you with the discovery process thanks to smart matching technology. Keep expanding your business network and get in touch with new leads directly. Also make use of the download function in the Communication Center and follow up with your new contacts once the platform is closed.
Don't miss out on the features of these two smart-matching tools within the ITB Berlin NOW platform:
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Also, make sure to stop by the the Show Floor and the exhibitor Brand Cards to connect with international tourism brands and set the foundation for future cooperation.
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Daily industry news
Your daily dose of tourism industry content awaits you in our ITB News section.
Check in to read about latest campaigns, developments, achievements, background stories and much more.
Here is a selection of this week's articles:
► MARRIOTT GOES ONE STEP FURTHER WITH CONTACTLESS TECHNOLOGIES
► MALTA SET TO BOOST MICE MARKET WITH NEW INCENTIVE PROGRAMME
► PUBLIC SET TO RETURN TO STADIUMS IN FRANCE ON MAY 19
► SUSTAINABILITY AT HEART OF UNESCO WORLD HERITAGE SITES GERMAN CONFERENCE ► VIRTUOSO UNDERLINES THE CONSCIOUS COMEBACK
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All-in with the ITB Berlin NOW After Event Ticket
All sessions of the ITB Berlin NOW Convention 2021, exhibitor presentations and press conferences as video on demand, business networking thanks to smart networking tools and much more.
For only 29€ you can use the content and features of ITB Berlin NOW until 31 May 2021.
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| | YOU'VE GOT QUESTIONS ABOUT ITB BERLIN NOW? |
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Please read the disclaimer of Messe Berlin GmbH.
Messe Berlin GmbH
ITB Berlin Team
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Management board: Martin Ecknig (CEO), Dirk Hoffmann (CFO)
Chairman of the Supervisory board: Wolf-Dieter Wolf
Amtsgericht Charlottenburg (District Court), HRB 5484 B (Commercial Code)
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