The world is getting greener—or at least health and wellness consumers’ purchasing habits are. Purpose-driven commerce is one of the key macro-level forces shaping our industry, and has been gaining strength in recent years. Read the new 2024 Trends & Innovations Report to learn more about how consumer priorities are shifting—including placing more emphasis on environmental and social responsibility.
This report is designed to help guide you towards which trends to invest in and show you how other brands are taking advantage of these trends today. Stay ahead of the competition with the 2024 Trends & Innovations Report.
Grow your understanding of the more mature generations with Consumer Snapshots. These Snapshots offer businesses of any size the ability to access strategic, actionable information on different types of natural and organic products consumers. See the full list of available snapshots here.
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