How interest in first-party data, TikTok, and creators are driving growth
| | | Hi John,
Key stat: More than a quarter of senior marketers (28%) view the availability of new, innovative partners as a key strength of affiliate marketing compared to other channels, according to data from Awin and Forrester.
Affiliate marketing is forecast to grow by more than 10% annually through 2026. In an exclusive EMARKETER analyst report and on-demand webinar, made possible by Awin, senior analyst Max Willens explores the key challenges and opportunities fueling momentum in the space. |
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| Get the analyst report and webinar with one quick sign-up. You’ll learn: What growing advertiser desire for first-party data means for publishers How ad targeting, personalization, and customization capabilities are shifting media spending How updates by Google are impacting traffic and revenue projections Sincerely,
EMARKETER Editors
Made possible by Awin. |
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