A few years ago, rising tech star Tristan Walker--who'd scored business development gigs at Twitter and Foursquare even before finishing his MBA at Stanford in 2010--sought guidance from a retired packaged-goods executive. In what would end up being a career-defining exchange, the exec indirectly addressed a seemingly mundane problem of Walker's: His years of cheek-to-chin...
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Morning Digest
July 24, 2017
What marketers need to know today
He applied data know-how to an age-old problem and revolutionized shaving
By Christopher Heine
A few years ago, rising tech star Tristan Walker--who'd scored business development gigs at Twitter and Foursquare even before finishing his MBA at Stanford in 2010--sought guidance from a retired packaged-goods executive. In what would end up being a career-defining exchange, the exec indirectly addressed a seemingly mundane problem of Walker's: His years of cheek-to-chin...
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Monthlong coverage takes deep dive into the future of marketing
By Lisa Granatstein
Adweek Webinar by Pinterest
Thursday, July 27, 1 PM ET | 10 AM PT
Please don't talk about it
By Tim Nudd
Fusing marketing science and art to drive customer engagement
By Steven Wolfe Pereira
Sketch comedy meets advertising in Hamlet campaign
By Tim Nudd
We usually get pretty familiar choices when we ask top creative directors to pick their three favorite ads for our "Best Ads Ever" series. But Wade Devers of Arnold Worldwide, clearly a student of advertising, goes a bit further afield with his selections--the first two from England, including a classic comic cigar campaign from famed...
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