Dear John,

Trust is the byproduct of Integrity.

Think about the people you Trust.

You Trust them because:

• Their word is their bond.
• They really understand you.
• Their motive is to help you.
• They have incredible ability in the area you count on them.
• Their character is beyond question.
• They have an incredible track record.

(Thank you Zig Ziglar and Dr. Henry Cloud for your wisdom in this area)

Unfortunately, we often sabotage our own Trust building ability without even realizing it. We might keep our word and have great character, but we never intentionally demonstrate our motive and our understanding to the other person.

If you want to learn more about creating Trust in every relationship, especially if you are a professional salesperson, (hint, we are all in sales) then I encourage you to attend my free webinar: Ziglar Sales Success - How to Create Trust - register here.

See you on the webinar!

Choose To Win!

Tom