While Wieden + Kennedy is rethinking DTF for OkCupid, the agency's new campaign for TurboTax is more WTF. The Intuit-owned tax software brand has rolled out four spots, including one for the Hispanic market, featuring creepy horror scenarios which emphasize that not everything--taxes, for example--is as scary as it seems. The campaign is called "There's...
Not coming through? Click here to view in browser
January 04, 2018
AdFreak
Today's highs and lows of creativity
TurboTax’s Creepy-Cute Horror Ads Take Weird Turns Halfway Through
Tinder Traces the History of Dating to Caveman Times in Gorgeously Detailed Animated Spot
Promoted Content by Telaria
Everything You Need to Know About Connected TV
Why viewers are more accepting of CTV advertising than you might think
Instead of Just Ads, Equinox Made Crazy Luxe Products That Tell Their Own Story This New Year’s
OkCupid Redefines ‘DTF’ in Striking Ads That Are Like Little Works of Art
Audi Wrote a Script for Websites to Install to Block Visitors Who Are Driving
These Silent Autoplay Ads on Facebook Are Helping People With Hearing Loss
Featured Jobs
Mekanism
Chicago, Illinois
 
Momentum Worldwide
New York, New York
 
The New York Times
Los Angeles, California
 
The Tombras Group
Knoxville, Tennessee
 
Wunderman
Seattle, Washington
 
You’re subscribed to Adweek’s AdFreak newsletter as newsletter@newslettercollector.com
© 2017 Adweek, LLC  •  825 8th Avenue  •  29th Floor  •  New York, NY 10019
Unsubscribe  •  Update Preferences  •  Terms of Service  •  Privacy Policy
AdChoices Learn more about AdChoices for LiveIntent