Introducing the Companion Reports

Indulge in the Trends & Innovation and The Ways of Eating reports to take a unique perspective inside the minds of consumers.

Find out what consumers needs are NOT being met by the market by knowing what influences their diet and health. We break down our findings by generation, gender, and lifestyle so you can narrow in on your ideal customers today and plan for tomorrow in The Ways of Eating report.

NEXT and NBJ worked together to build the Trends & Innovation report that features unique data and analysis that quantify the hard-to-quantify inputs. Throughout this report you’ll be provided with predictive insights in the natural products industry to help you build a more resilient brand.

Understanding consumers and their ever-changing buying patterns can be a difficult process to navigate - that’s where we come in.

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