Good morning, Marketer, is there anything good to say about snowstorms in March?

Tomorrow is the ides of March, which means it’s two weeks until The MarTech Conference. (Cue confetti, balloons, noisemakers and general happiness.) Go here to grab your free pass, then you can join me online, March 28-29, to discover cutting-edge technologies and solutions to power exceptional customer experiences.

There are experts giving sessions on everything from ChatGPT, to marketing in a downturn, to getting better content results, to Google Analytics 4 to much, much more. And, because it’s online, it’s pet-friendly and the coffee is truly home made! Seriously, it’s a great free opportunity to get actionable information which can help you right now. Hope to see you there.

Constantine von Hoffman,
Managing Editor

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60% of businesses say they are increasing spending on marketing technology, services and personnel this year.

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How to mine data from digital events

Third Door Media’s Marc Sirkin shows how online events can yield valuable data to boost marketing and drive sales.

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Big Game advertising performance analysis: Find out which brands were the MVPs

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In this economy CMOs need to spend more on training, not tech

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Discover cutting-edge martech without leaving your desk

Check out everything your free MarTech pass gets you, featuring two exclusive keynotes, 40+ sessions, live Q&A with Scott Brinker, interactive meetups, instant on-demand access, and more!

See the agenda

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