Also: One-quarter of consumers think there’s too many COVID-19 messages in ads, Spotify tests video podcasts, lessons from GE’s failed media relations response, and more.
Also: One-quarter of consumers think there’s too many COVID-19 messages in ads, Spotify tests video podcasts, lessons from GE’s failed media relations response, and more.
In striving to elevate the workplace through diversity and inclusion, we might try only to quash language that has no business being in business. The effort requires more care and cognizance.
If you want to know if your messages are having an impact, it’s important to make sure you are collecting good data. Here’s how one PR pro sees the challenge.
Here’s how you should be thinking about your role in your community and the wider business ecosystem during this period of turmoil and pain for so many around the world.
The former CCO for General Electric recounts how he got it wrong when faced with a media relations disaster in 2011. Here’s how you can avoid a similar fate.
Overhaul planned content to avoid tone-deaf gaffes, invest in digital events, and rejigger your media relations strategy to dovetail with our current state of affairs.
The short video platform has been picking up steam in the U.S. Here are some ideas for content that you and your organization could use to get started.
We want to know how the current crisis is changing how PR pros see the future of their profession. Share your thoughts in our survey and get a copy of our final report.
Ragan will recognize the world’s most inspirational female HR professionals. Self-nominations—as well as nominations on behalf of your clients or colleagues—are accepted.
This might be a tough moment in time for media relations experts, but the rules remain the same for maintaining good relationships with reporters. Here are some tips.
