| Today's Top 10 Stories | | #1 | | UFC, DirecTV To Offer 4K PPV for Saturday’s UFC 200 | | | | The UFC has teamed with DirecTV and technology company NeuLion to offer a 4K feed for Saturday’s UFC 200 pay-per-view event. The telecast will be available to DirecTV customers with compatible 4K televisions and set-top-boxes.
Why This Matters: The 4K feed will cost $69.99 – $10 more than the traditional HD feed. UFC executive vice president of operations and production Craig Borsari said the 4K feed will provide UFC fans with an enhanced viewing experience for the mixed martial arts company's biggest PPV event of the year.
5 Takes: MCN | The Verge | Engadget | Digital Trends | CED |
| | #2 | | Clearleap: SVOD Isn’t Driving Cord Cutting | | | | According to a new survey of 1,000 U.S. consumers from Clearleap, two-thirds of adults reported using an SVOD service. Of these, nearly half use them as much as, or more than, their pay television service. However, SVOD is not driving customers to cut the cord, according to the study.
Why This Matters: The survey also found that cross-device, multiscreen viewing has become very important to the SVOD experience, and in the survey a quarter of users stated that their primary screen for watching was a tablet or smartphone. Yet the connected TV commands the most attention, with 43% of users saying it is the primary screen they use to watch SVOD content.
3 Takes: Rapid TV News | Media Post | Advanced Television |
| | #3 | | Facebook To Test Offline Video | | | | Accoring to reports, Facebook will give some users in India the ability to download videos over Wi-Fi so they can watch them later online or offline.
Why This Matters: The videos will be stored within Facebook’s app, so users won’t be able to distribute them without permission. The company is also giving publishers the option to opt out of the feature through their Facebook Page’s settings.
5 Takes: Tech Crunch | Fortune | Engadget | Venture Beat | Media Post |
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| | THE CHATTER |  | “So much of what we are doing now is with video. We’re talking about video from every aspect – short-form Facebook Live and Snapchat, all the way to series that take a longer time to produce but really add value to people’s life. I’m a big believer in 360-degree video and virtual reality, and also in series that are true to our DNA of connecting with people.”
– Huffington Post President and Editor-in-Chief Arianna Huffington |
| | Blog Post of The Day | Forget Ad Blocking – This Tech Could Make It Way Harder For Commercials To Find Audience
By Wayne Friedman, Media Post
Veteran TV producers, beware. Your valuable works of art – TV – are in danger of becoming part of a highlight reel: Think ESPN’s “SportsCenter” for a night of prime-time dramas, comedies and reality shows. The trick comes from using new apps that can speed the time of a TV show by 1.5 to 2 times normal speed. (And no, the actors don’t sound like chipmunks!) More» |
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