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Tuesday, January 07

Beauty

Ulta CEO Dave Kimbell Steps Down, Succeeded by Kecia Steelman

The first big beauty announcement of 2025 arrived Monday when Ulta Beauty revealed that Dave Kimbell, chief executive officer of Ulta Beauty, stepped down, surprising many industry insiders.

Kecia Steelman, president and chief operating officer, will succeed him as president and CEO and will join the company’s board. Kimbell will serve as an advisor to the company through June 28.

The company has been facing headwinds of late with increased competition from the likes of Sephora and Amazon Beauty. But in Monday’s announcement, the company increased its fourth-quarter outlook, citing stronger-than-expected performance during the holiday season. It now expects comparable sales will increase modestly and operating margin will be above the high-end of the company’s previous expected range of 11.6 percent to 12.4 percent of sales for the fourth quarter.

In today's WWD, I report on the CEO change. Elsewhere, we look at what could be in the cards for beauty M&A in 2025, while wellness reporter Emily Burns opines on what's next for Ozempic, as well as the rise of cortisol supplements. — Kathryn Hopkins, Senior Beauty Editor, WWD and Beauty Inc

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