| Greetings, Marketer --
In an increasingly digital world, paid search is a core strategy in the successful search marketer’s playbook… whether you’re running ads to drive awareness, traffic, and sales – or testing the efficacy of ad headline copy to inform your next SEO campaign.
If you’re responsible for PPC, you know that keeping up with the latest platform launches, sunsets, ad formats, and bidding strategies can be exhausting. Take your paid search skills to the next level by investing a few focused hours in an SMX Master Class, online March 8-9.
This spring, we’re offering seven exclusive Master Classes, three of which are ideal for paid search marketers. (Not focused on PPC? Check out the complete Master Class lineup, featuring deep dives on advanced SEO, technical SEO, and more.)
Advanced Google Ads training with Brad Geddes is a terrific choice if you’re a seasoned PPC practitioner ready to take a fresh look at how your campaigns are structured (and identify areas for improvement). You'll walk away loaded with advanced concepts and strategies that are based on a decade of research and testing.
PPC landing page optimization training with Brian Massey is great for marketers looking to boost conversions, drive ROAS up, slash acquisition costs, and out-bid the competition. The first step? Your landing pages. After this Master Class, you’ll have the tools and the confidence to push through winning PPC ad campaigns.
Google Analytics 4 and Data Studio training with Colleen Harris is perfect for SEOs, PPC, and marketers responsible for both. All the data in the world doesn’t mean much if you don’t know what to do with it. Attend this Master Class to learn tactical steps to set up and use Google Analytics 4 and Data Studio more effectively. You’ll soon be able to take control over your digital data and start using it in marketing decisions for your business. At just $199 each, SMX Master Classes pack a ton of value: Six focused hours split across two days of live, expert-led training that deliver actionable tactics you can implement immediately to drive measurable results Intimate Q&A opportunities with industry legends that address your specific queries and curiosities 100% virtual means you can tune in from anywhere – no plane ticket, hotel reservation, or travel risks required Available live and on-demand means you can train when it fits your schedule – and rewatch for deeper learning Personalized Certificates of Completion showcase your commitment to continued training and validate registration fees Ready to register? Click the button below to secure your spot at one of these exclusive Master Classes for just $199.
- Lauren Donovan, your SMX concierge
P.S. Attend with your crew for a unique team-building experience – and score up to 20% off with group discounts. Reply to this email to find out more.
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