Upfronts announced: TikTok and Globe Media Group on using influence and optimizing your budget.

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Is AToMiCon on your calendar?

Don't miss out on a full day of industry insights, strategies on how to structure successful content programs, intel on how to leverage new channels + tech to build audiences and networking.

Check out the partner content upfronts from
Globe Media Group + TikTok.

March 7, 2023 // Arcadian Court

Globe Media Group upfront (partner content):

The cult of (brand) personality: What does Mr. Beast have to do with content marketing? Dive into why brands need to have personality to effectively connect directly to audiences.

Sean Stanleigh

Head of Globe Content Studio
Globe Media Group

TikTok upfront (partner content):

Make your media investment work harder: Get an exclusive look at the TikTok Works research, as well as a deep dive into the top 2023 consumer trends.

Vanessa (V) Gaik
Head of Brand Partnerships & Sales
TikTok Canada

Neil Cameron
Head of Canadian Agency Partnerships
TikTok Canada

Also on the agenda: BRP, Dairy Farmers of Quebec, TD, WGSN, Hellmann's, Walmart and more.

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More newsletters from Strategyonline.ca

Upfronts announced: TikTok and Globe Media Group on using influence and optimizing your budget.

Is AToMiCon on your calendar?

March 7, 2023 // Arcadian Court

Globe Media Group upfront (partner content):

The cult of (brand) personality: What does Mr. Beast have to do with content marketing? Dive into why brands need to have personality to effectively connect directly to audiences.

TikTok upfront (partner content):

Also on the agenda: BRP, Dairy Farmers of Quebec, TD, WGSN, Hellmann's, Walmart and more.

Share on

Other newsletters from Strategyonline.ca

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