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Brand Marketing Daily
 
July 15, 2019
 
 
 
 
  Presented by Deloitte Digital  
 
 
 
 
 
US Soccer Star Tim Howard Talks Career Highs, Branding and What’s Next
 
 

Nearing retirement, the goalie reflects on life on the pitch and off.

 
 
 
 
 
 
 
 
 
 
What Do Game-changing CMOs All Have in Common?
 
 

Nadine Dietz, Adweek’s Chief Community Officer, shares what qualities unite game-changing CMOs

 
 
 
 
 
 
 
 
 
3 Things Brands Should Consider Ahead of Every Influencer Partnership
 
 

The team behind Dallas-based influencer agency Estate Five shares their secrets

 
 
 
 
 
 
  Promoted Content from Neustar by Neustar  
  Your Marketing Measurement Plan Is Broken  
  Your Marketing Measurement Plan Is Broken  
 
 
 
 
 
 
Netflix Hires Jackie Lee-Joe as New Chief Marketing Officer
 
 

She'll be replacing Kelly Bennett, who stepped down in March

 
 
 
 
 
 
 
 
 
Baskin-Robbins and Netflix Made a Spy Game for Stranger Things That Uses Only 1985 Tech
 
 

Alternate reality Operation Scoop Snoop, created for Season 3, combines show themes and '80s news

 
 
 
 
 
 
 
 
 
IBM Watson's Newly Sold Marketing Tech Division Rebrands as Acoustic
 
 

Its major selling point is focus

 
 
 
 
 
 
 
 
 
Retail Startup Bulletin Raises $7 Million Series to Build a Platform That Connects Brands With Stores
 
 

Data science and insights will be used to find the right fit

 
 
 
 
 
 
 
 
 
Original Songs by Jeremy Renner Pack a Prodigious Punch in New Campaign for Jeep
 
 

FCA's CMO calls collaboration 'serendipitous'

 
 
 
 
 
 
 
 
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