The Scoop: Snap co-founder sends ‘love letter’ of support to wildfire victims
Also: RedNote surges amid looming TikTok ban; why Costco isn’t getting rid of its DEI programs.
Member Content
These editing tips can improve your writing
Strategies for refining the editing process range from crafting a self-edit checklist embracing collaboration.
One Big AI Idea: Rewrite for tone
The same information but many different ways of saying it.
How to create more targeted employee lists with lifestyle segmentation
Boost employee engagement with lifestyle segmentation for more targeted, relevant internal communications.
Pop-Tart Bowl mania: How Weber Shandwick built on success of wacky campaign
The team used wild mascot antics and a range of activations to make the Pop-Tarts Bowl an annual meme-worthy spectacle.
New social media features and updates to know this week
Internal Email Benchmark Report 2025
ContactMonkey’s Internal Email Benchmark Report will help internal communicators understand what “good” results look like relative to annual industry averages.
The Scoop: Meta becomes latest to drop DEI as Zuckerberg calls for ‘masculine energy’
Plus: LA mayor faces criticism for international travel before fires; the reputational risk of ‘ghost jobs.’
The Modern Leader series: A fresh take on leadership
As The Grossman Group celebrates 25 years, Ragan is partnering with them to share the top attributes they see in modern leaders today.
Crisis lessons from Turo’s response to New Year’s Day attacks
The car rental company delivered a masterclass on transparent, empathetic communications.
How to ensure managers are ready for the spotlight
Study: One-third of managers have no formal training.
The Scoop: Brands step up to drive LA wildfire relief efforts
Also: Biden remembers Carter as purpose-driven leader; ‘how to delete Facebook trends.
Cisco’s Rebecca Simons on how human connection shapes tech and space exploration
Rebecca Simons shares her framework for simplifying complex topics.
What Meta’s ‘free speech’ moves mean for brands
This is what to start doing now.
Social Media Strategy Certificate Course
Jan. 21, Jan. 28, Feb. 4, 2025 | 1-3 p.m. ET | Virtual Series
Social Media Digital Awards
Deadline: Friday, January 24, 2025
Internal Communications Certificate Course
Jan. 29, Feb. 5, 12, 19, 2025 | 1-3 p.m. ET | Virtual Series
Employee Communications 101
January 30, 2025 | 11 a.m.-3:30 p.m.. ET | Virtual
Content Marketing Awards
Deadline: Friday, February 21, 2025
AI Horizons Conference
February 24 - 26, 2025 | Fontainebleau, Miami Beach | Miami, FL
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