National Association of REALTORS(R) - REALTOR(R) Magazine

October 15, 2018

Today's Headlines

Is Using Equity to Delay Social Security a Good Strategy?

Some older homeowners are taking out reverse mortgages to fund their daily living expenses while shoring up more financial benefits from the government. But the ramifications of this are unclear.

Zero-Down Loan Program Aims to Expand Mortgage Access

A new effort is underway to remove barriers to financing and raise the low rate of homeownership among underserved groups of home buyers.

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Agents Turn to Spider-Man to Save Listings

Real estate team dresses up as superhero, unicorns in an effort to attract potential buyers to homes lingering on the market.

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10 Hottest ZIP Codes in the Nation Now

High-income millennials are a driving force behind many of the most active markets, according to realtor.com®.

High Debt-to-Income Ratios Prompt More Mortgage Denials

Lenders turned away nearly one in 10 mortgage applicants in 2017, according to real estate data firm CoreLogic.

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America’s 5 Most Historic Cities ‘May Hold Value Better’

Some home buyers may be drawn to the cachet of owning a property with a rich historical past, but there are more benefits than status.

The Secret to a 22-Year Client Relationship

How Florida real estate pro Charlotte Hedge turned a chance referral into a loyal client who has filled her pipeline with new business for decades.

We Recommend

SPONSORED CONTENT

Effective Follow-Up Communication Techniques

Strategic outreach is key to building rapport and credibility with prospects. If you’re contacting leads regularly but still having trouble reaching your sales goals, you may be using the wrong communication methods. This guide from content sponsor Firepoint provides a deep dive into these methods and when to use them.

How Property Managers Can Ensure Tenant Safety

Rental units come with specific security issues that you need to address in order to keep your buildings marketable.

5 Risky Off-MLS Scenarios

Watch your ethical responsibilities when taking part in a pocket listing, or you could land yourself in trouble.

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