Now that Halloween has come and gone, it's time to break out the mistletoe and prepare for the holiday ads to start rolling in. One of this year's first is a sentimental spot for the United States Postal Service, which seeks to convince U.S. shoppers that it's the most reliable carrier for all their holiday...
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Morning Digest
November 07, 2017
What marketers need to know today
Postal Service showcases reliability in the spot from McCann
By Lindsay Rittenhouse
Now that Halloween has come and gone, it's time to break out the mistletoe and prepare for the holiday ads to start rolling in. One of this year's first is a sentimental spot for the United States Postal Service, which seeks to convince U.S. shoppers that it's the most reliable carrier for all their holiday...
Read more »
Brands are getting serious about customer experience
By Danielle A. Jackson
Promoted Content by Hornblower
Mistletoe of morale
Fast-paced anthem is stuffed with influencers
By Tim Nudd
The Dec. 15 deadline is coming
By Lindsay Rittenhouse
U.K. out-of-home campaign combines online and physical data
By Lauren Johnson
Getting stuck in traffic at the end of the day sucks, which is why McDonald's hopes some new creative ad targeting will get you to pull over at a nearby restaurant and pick up a hamburger on your way home. The fast-food chain and Leo Burnett are running an intriguing out-of-home campaign in the U.K....
Read more »
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