WardsAuto Dealer 5
 
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WardsAuto Dealer 5
 

AUGUST 29, 2022
Welcome to the Monday, August 29, 2022, edition of WardsAuto Dealer 5. As always, there's plenty of news about the auto sector. We've gathered some of the most notable stories from WardsAuto to ensure you are in the know as you start your week.

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1.

The Magic of UVeye

New technology speeds service analysis and boosts profits while building customer confidence.

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Join us in Scottsdale for the Ally A-List Summit.
Featuring keynote speakers Danny Koker and Kevin Mack from Count’s Kustoms, we’re back with four days of immersive training October 16-20. Our instructors will lead you through sessions to help you keep your dealership growing, including leadership, operations, management, and HR.
 We’re all better off with an ally. Register today

2.

California to Phase Out ICE-Powered Vehicles by 2035

The California Air Resources Board establishes a year-by-year roadmap so that by 2035, all new cars and light trucks sold in the state will be zero-emission vehicles, but limited sales of plug-in hybrid-electric vehicles will be allowed.

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3.

Selling Your Next Car With Customer Data Platforms

Customer Data Platforms can integrate data and create user profiles so you can engage with high-value, high-intention buyers and target them cross-channel to purchase their next car.

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ProfitTime® GPS helps you maintain high margins in any market.
Historic used vehicle values can’t last forever. But with ProfitTime GPS, the high margins are possible in any market. Because it helps you continually find the cars with the most profit potential — and make the most profitable decisions throughout their lifecycle in your inventory. Learn more at vAuto.com/GPS

4.

New-Car Markups: From Buyer Remorse to Resentment

About 80% of 3,500 respondents surveyed in May and June say they paid at or above MSRP for a new vehicle within the previous 90 days, GfK researchers say. That’s something that was virtually unheard of before the pandemic.

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Join Forces and See the Difference
Today’s market is complex and ever-changing. But the right partner can help you build a solid digital marketing strategy to amplify your exposure, drive more quality leads, and defy inventory shortages as you create satisfied customers. See how Autotrader reps are helping their clients dominate their market.

5.

And the Winners (Well, Losers) Are…

Point Predictive’s Frank McKenna profiles five types of fraudsters who go after car dealers and auto lenders.

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Thanks for reading Dealer 5 from WardsAuto. As always, we appreciate your readership and hope you'll pass this newsletter on to your colleagues and others.

If you have questions, concerns or story ideas, please contact Nancy Dunham at NDunham@WardsAuto.com

Thanks again for reading. Watch for your next Dealer 5 soon.