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DAILY SCOOP
Vaccine makers share strategy for Omicron variant, what communicators are measuring in 2022, and Best Buy touts employee safety
Also: Goodwill refreshes online auction site for Cyber Monday, Meta delays end-to-end encryption plans, and more.
CONTENT MARKETING
5 content marketing hacks for busy writers
Are you struggling to pump out plenty of quality content? Here are some content marketing secrets to help you punch out projects without fading.
THE WORKPLACE
9 team management tips to avoid holiday chaos
Here’s how to keep workflows moving while you’re OOO.
WINNING CAMPAIGNS
JLL’s multi-channel campaign around return to the workplace garners reach of 48 million
It offered used numerous media to deliver beneficial content to companies, and its campaign has won the B2B Services Campaign category of PR Daily’s 2020 Content Marketing Awards.
PR DAILY AWARDS
PR Daily will recognize the Communicators of the Year and 30 Under 30
Does your name, your team’s name or a colleague’s or client’s name belong on this list? Enter by Dec. 3.
PR INDUSTRY
What comms pros can be thankful for in 2021
COVID-19 continues to keep us in somewhat of a holding pattern, but there’s plenty to be grateful for this Thanksgiving season.
MEDIA RELATIONS
How PR should adapt to the rise of Substack and the niche newsletters
The popular content vehicles offer new access points for earned media hits—but how can PR pros work best with newsletter writers?
CAREER LADDER
How to ace your PR job interview
With research, planning, and evaluation, your job interview is a lot like a PR campaign.
How companies are preventing turnover right now—and fighting to bolster retention
A new study sheds light on how others are battling against a tidal wave of resignations, which offers key insights into how comms pros should respond.
Walmart launches Twitter live shopping series, social media pros prove their worth in 2021, and Facebook defends hate speech policies
Also: Uber and Albertsons launch Thanksgiving food drive, Popeyes stumbles explaining American biscuits to UK customers, and more.
WRITING & EDITING
3 SEO writing tips to improve content
Are you—and your content—running out of steam? Here are several SEO-friendly tips to help you revitalize your content creation and reach.
How to use digital tools to listen more closely to audiences
Being able to interpret the data is an essential skill for comms leaders building a comprehensive strategy.
7 tips for fighting burnout in your organization
As we head into a new year, here are some ideas on how to redefine work/life balance in your agency or company, and hold onto crucial employees.
Museum of PR shares details for ‘PR’s Got Talent’ variety show
The fundraiser for the museum will take place Nov. 30 at 6 p.m. Eastern Time.
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