Location: ARIA Las Vegas, Level 1, Bristlecone 4 Date: January 10, 2018 Time: 9:00 AM - 5:00 PM
Don't miss these companies and more, tomorrow at Variety's Entertainment Summit
CHECK OUT THIS SPOTLIGHT CONVERSATION WITH TWITTER
How to Win the Battle for Attention
There's a full-scale battle for attention happening now. People can consume content anytime, anywhere, and they have an overwhelming amount of choice. Meanwhile, time is more scarce than ever, which means the competition is fierce. Matt Derella, Twitter's VP of global client solutions, shows how the battle for attention is won by connecting your brand to up-to-the-minute cultural cues, rich data, and an abundance of consumer conversations happening around the world right now.
FEATURED PANEL
We're Going Live! Thrills with Experiential Tech
Advancing technology is enabling sports, concert and live events to offer spectacular experiences for fans. How are companies introducing VR, increasing social media engagement and ramping up in-venue interactivity during these events?
Moderator Janko Roettgers, Senior Silicon Valley Correspondent, Variety
Speakers Kevin Chernett, EVP Global Partnerships and Content Distribution, Live Nation Rebecca Howard, SVP of Emerging Platforms and Partnerships, Discovery VR Kay Madati, VP and Global Head of Partnerships, Twitter Bachir Zeroual, Head of VR Marketing, Samsung Electronics America Keith Richman, President, Defy Media Jeroen Elfferich, CEO & Co-Founder, Ex Machina
FEATURED SPEAKERS
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