RAGAN VIRTUAL WORKSHOP: Video Storytelling: TikTok, YouTube, Reels and Beyond | Friday, Sept. 25, 2020 | 1-3:15

How to Shoot Authentic Videos that Move Audiences on Any Channel


Register Now

Video has surged as the go-to medium during our new WFH reality. Social media consumption has also spiked 50% since March alongside a growing hunger for brands that embrace purpose-driven storytelling. So how do you create compelling visual content that moves the needle and today's audiences at a time of constant crisis and upheaval?

SPEAKERS

Zynara Ng


Zynara Ng

Video Producer

YouTube/Google

Dan Landson


Dan Landson

Communications Lead

Southwest Airlines

Tom Shea


Tom Shea

Filmmaker and Producer

Weber Shandwick

Jon Thompson


Jon Thompson

Social Media Manager, Enterprise Content

Kroger

You’ll learn:

  • Storytelling: How to draw audiences, views and revenue with moving stories
  • Planning: The anatomy of an award-winning video communications strategy
  • Production: How to select and use the right cameras, lighting and mics in the WFH era
  • Social Media: How, where and when to post your videos online
  • TikTok Talk: Where to allocate resources with TikTok in turmoil (think Reels, Byte, Triller, Zynn, Clash, Instagram, Snapchat and more)

Register now for this September 25, 2020 workshop.


Questions? Contact Shallon Blackburn at shallonb@ragan.com

     

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